Learn How To Identify Profitable Web Niches For Your Business!

Most get it wrong when they start an e-business! They start building a business on the web by picking the wrong market.

Many start by giving advice on how to start a home business or by marketing Internet marketing information. This is the wrong way to do it!

Or even worse, become trapped by the many business opportunity programs that are out there. Many of them are nothing more than pyramid scams in disguise.

Why do so many try to market Internet marketing products online? One reason is that this is a subject that people get interested in and they soon see themselves as experts in this field.

You find another reason when you look and examine Internet marketing materials. What have most of the marketing of these products in common?

The answer is that they are marketed by slick copywriters. The marketers want to promote their own products, so they naturally promote these products on their websites, newsletters and where ever they can.

Of course, they don’t tell you the truth! The harsh truth is that if you are a beginner in web business and start by promoting web marketing products, you will fail.

To start with, you don’t have the right experience and you don’t have the traffic that you need.

You are much better off, if you focus on web markets that are not as saturated by competitors as in the internet marketing field. One secret to successful Internet business is by find niche markets where people are spending money and the markets are not saturated.

So how do you find suitable web markets that is right for you? That will depend on how you plan to market. Do you plan to build an information theme site, mini sites, work with Pay-Per-Click marketing or do you plan to make a product to sell on the Internet?

If you target information theme sites or mini sites, then you want to find web niches with little competition and you also want to identify web niches where the bid values on pay-per-click are relative high.

If you use Pay-Per-Click promotion you might want to find niches with low Pay-Per-Click bid values and a lot of traffic.

And if you want to try to a market product you have produced, you want to make sure that there is a market for the product. You also want to know if there is a need for the product and that people are spending money on products in this Internet market.

A final key point is to find niche markets that you have an interested in or at least have some knowledge in. It is much easier to work in a niche that you are interested in than in a niche that have no interest in at all.

Copyright 2004 Per Strandberg

How to Maximize Your Business Results With Minimum Effort

Get maximum results with minimum effort. Sounds great doesn’t it? The key is leverage. You can get a huge result from relatively little investment of resources. Weather it’s time, money or intellect, you only have so much. The key is to use your resources as a lever to really explode your income!

A great example is real estate. You control a relatively large asset with a fairly small investment. Say you have a property worth $250,000 that you got with a $12,500 down payment. Leave aside for a moment the fact you probably could have acquired that property using little or none of your own money. In most real estate markets a realistic annual appreciation is 8%. You would gain $20,000 in value the 1st year alone. You have used the power of leverage to get a staggering 160% annual return on your $12,500 investment! With real estate, you can also get additional leverage from tax advantages and rental income that are available. So it’s pretty easy to picture real estate as an example of leverage.

Another example is selling to an account versus selling retail. When you sell to an account, you leverage your initial efforts into a long term revenue stream (the best kind!). It may take more effort initially to close the account sale, but that is more than compensated by the steady sales that can continue to roll in for years. You can now just maintain the account, which takes much less effort than it takes to get it in the first place.

One form of leverage that you just can’t afford to ignore is your network of contacts. Weather it’s a mailing list or just a social network, you can use your network to meet better suppliers, make sales, generate referrals and find great investment deals. In short, your contacts could be the most valuable form of leverage you have.

Multi-tiered affiliate sales and marketing programs are a fantastic example of leverage. You can lever your effort and money spent to gain your affiliates into a solid revenue stream. The second tier, and beyond if applicable, all give you additional sales through no more investment on your part. If you get productive affiliates, your affiliate tiers could easily generate more revenue for you than your direct sales. Once again, leverage.

Employees are definitely a form of leverage for a business owner. Their efforts are leveraged into revenue, and hopefully, profit for the business. Every dollar the employer pays the employee in compensation is leveraged into a larger dollar amount.

If you aren’t using leverage, it’s going to be a long haul. You must use leverage to maximize your efforts. Analyze everything you do in your business. Make sure you are leveraging all your resources to achieve your goals. It will be a much shorter climb to the top.